Marketing Sales Merchandising Service

Maximizing product visibility in the retail channel through powerful sales and marketing connections.

Group MW Customers Group MW Customers Group MW Customers


Thank you for taking the time to visit the Group MW web site. We are glad you are here. Please feel free to explore all facets of the site. We hope you enjoy getting to know us a little better. We also encourage your comments and feedback.

Our History

Group MW was founded by Darrell Wabschall and Jon Lees in 1986 as Lees, Wabschall, Inc. Jon and Darrell began with humble beginnings and a strong desire to serve their Customers and Principles with their very best efforts. Time goes fast and Jon retired in 2006 after an illustrious career and many wonderful contributions to the agency. Jerry Mills became a Partner with Darrell in 2007. In 2008 the sales representative agency re-invented itself into a sales and marketing consultancy with headquarters located in Lisle, IL and became known as Group MW.

Our Vision

To provide best-in-class service for each and every customer which maximizes our ability to be productive for our valued Principles in a work environment which is fulfilling for our associates.

Our Mission

We provide the marketing expertise coupled with sales energy and experience along with the right merchandising tools to assure the products we place on the retail shelf sell off the shelf. We want to be known for the best customer service available in support of these efforts.


"The Customer focused science of combining marketing expertise with aggressive and responsible sales strategies supported by dynamic merchandising tools with customer friendly service with a smile."

“Group MW is a quality professional independent sales organization that has added value to our product line by creating sales opportunities, following up and closing.  I would recommend their sales services to any company.”

Brian Halliwell
Vice President Sales and Marketing
Lights of America, Inc.

“It has been a pleasure having Group MW on the Whitmor team as an independent sales representative organization. Group MW has proven its value to us time and time again as a truly professional sales organization that provides real value to our sales efforts…”

Peter Felsenthal

“…From planning booths, ordering samples, to delivering order forms, to taking orders – Group MW covers all bases. It’s satisfying to know that your agency is handling the details so we can focus on the bigger issues…”

Andy DeRyckere
The TORO Company

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